Mexico City — Estadio Azteca | World Cup 2026 OOH & DOOH | BM Outdoor
Opening Match • Estadio Azteca ~22M+ metro population MEX AICM arrivals hubs Metro & Metrobús corridors

Mexico City — Estadio Azteca (World Cup 2026)

The World Cup kicks off in Mexico City. Capture unmatched fan energy with high-impact OOH and agile DOOH—from airport arrivals and stadium approaches to iconic districts and transit flows.

Unmissable
Opening Match visibility around Azteca
High Recall
Large formats + DOOH dayparting
Citywide
Airport, transit & downtown digital
Bilingual
EN/ES rotations by district & match
Estadio Azteca — Mexico City (aerial view)

Priority Clusters & Stadium Approaches

Stadium Approaches (Azteca)

  • Calzada de Tlalpan & feeder roads to Azteca gates
  • Anillo PerifĂ©rico Sur & Viaducto-Tlalpan connections
  • Plazas & fan ingress/egress areas around the stadium
  • Park-and-ride flows; last-mile pedestrian streams

Airport & City Gateways

  • MEX (AICM) terminals — arrivals corridors & DOOH
  • PerifĂ©rico, Viaducto, Circuito Interior (iconic arterials)
  • Metro/MetrobĂşs lines feeding Centro & stadium areas
  • Touristic districts: Centro, Reforma, Polanco, Coyoacán

Recommended Packages (Mexico City)

Stadium + Airport — Own arrivals at MEX (AICM) + high-impact approaches to Azteca. OOH + airport/arterial DOOH.
Downtown Digital — Focus on Reforma, Centro, Polanco with premium screens and high frequency.
Transit + Fan Zones — Metro/Metrobús corridors, last-mile routes & fan areas with match-synced DOOH.

Advertising Services in CDMX

Plan, buy and activate OOH & DOOH across Mexico City with BM Outdoor.

Key Matchdays — Mexico City (Estadio Azteca)

  • Thu, June 11 — Opening Match (Mexico)
  • Wed, June 17 — Group Stage
  • Wed, June 24 — Group Stage (Mexico)
  • Tue, June 30 — Round of 32
  • Sun, July 5 — Round of 16

Phase creative by lead-up, matchday and post-match for maximum impact.

FAQ — Mexico City (Azteca)

Why prioritize Mexico City for World Cup 2026?
Mexico City hosts the Opening Match at Estadio Azteca and concentrates airport arrivals, transit flows and fan activity across multiple districts—maximizing OOH/DOOH visibility and impact.
What formats perform best near Azteca?
Large-format OOH on approach roads (Tlalpan, Periférico, Viaducto) for dominance, paired with DOOH to sync messages by pre-kickoff, live, post-match and rotate EN/ES.
Can we measure impact?
Yes. We track lifts in branded search and social, store visitation, QR scans and provide district-level reporting & attribution options.